YWC Launched On Jabong & Launch Party With Yuvraj Singh

Hiya there!

I recently got a chance to meet and interact with Yuvraj Singh and if you’re already following me on Instagram and Facebook you must have seen all the videos (and if you are not then what are you even doing with your life?! JK 😛 ) Anyhoo I was invited to the launch of his brand YWC in collaboration with Jabong.

At this interactive launch brunch party, Yuvraj unveiled the latest collection from his brand YWC – athleisure and sports lifestyle. Being a Yuvi fan and admirer of his strength and his fight against cancer, getting a chance to interact with him for about the essence of his brand, his outlook behind his clothing line and his personal style, I literally was flabbergasted!

YWC, Jabong, Yuvraj Singh, Ankita Bardhan, Brand Launch, Sports Lifestyle, Athleisure, YouWeCan, YWC Collection

To find more about the brand launch and Yuvraj’s clothing you can go through the press release below and the pictures!

YWC is Yuvraj’s own label and is an offset of his foundation ‘YouWeCan’ – an NGO dedicated towards working for cancer-related causes, funding education for cancer surviving kids and much more. Yuvraj launched the first look of YWC collection with Gunjan Soni, Head of Jabong and Rahul Taneja, Chief Business Officer, Jabong. 

YWC, Jabong, Yuvraj Singh, Ankita Bardhan, Brand Launch, Sports Lifestyle, Athleisure, YouWeCan, YWC Collection

Speaking at the event, Yuvraj Singh, owner of You We Can Ventures said,”YWC is built around the ethos –Live, Dare and Inspire – and aims to motivate individuals to fight against insurmountable odds, have courage and make fighters out of all of us. Jabong has a dedicated base of sports-loving and fashion-forward shoppers and will be an excellent platform for YWC to connect with more individuals and inspire them to have the grit and determination to overcome unassailable difficulties. I am sure YWC will continue to reach a wider sect through its association with Jabong.”

ABOUT JABONG

Jabong is a major fashion multi-brand e-store that offers a wide selection of over 350,000 products across footwear, apparel, jewellery and accessories categories. With more than 1500 international high-street brands, sports labels, Indian ethnic and designer labels from over a thousand sellers, Jabong brings to its customers the latest trends from across the globe.

Jabong is known to have introduced a multitude of fashion and sports brands in India in the past such as TOPSHOP, TOPMAN, Dorothy Perkins, Missguided, Next, ASICS, ALCIS, Hummel, DC and New Era Caps to name a few.

ABOUT YWC

Inspired by the life of Yuvraj Singh, who lived his dream and made his country proud, dared to dream again in his battle with cancer and inspired millions through his comeback is born the brand YWC.  The brand is Yuvraj Singh’s own label and is an offset of his foundation ‘YouWeCan’ – An NGO dedicated towards working for cancer related causes, funding education for cancer surviving kids and much more and therefore a percentage of revenue from all YWC sales goes toward funding the foundation and enabling it to carry out its good work sustainably. Conceptualized around the ethos Live, Dare and Inspire YWC is a sports lifestyle brand that represents all individuals who fight despite insurmountable odds, give people courage and make fighters of us all.

YWC, Jabong, Yuvraj Singh, Ankita Bardhan, Brand Launch, Sports Lifestyle, Athleisure, You We Can, YWC Collection

YWC, Jabong, Yuvraj Singh, Ankita Bardhan, Brand Launch, Sports Lifestyle, Athleisure, YouWeCan, YWC Collection
Selfie With Yuvraj Singh and my stunning bloggers’ gang 🙂

YWC, Jabong, Yuvraj Singh, Ankita Bardhan, Brand Launch, Sports Lifestyle, Athleisure, YouWeCan, YWC Collection

YWC, Jabong, Yuvraj Singh, Ankita Bardhan, Brand Launch, Sports Lifestyle, Athleisure, YouWeCan, YWC Collection

YWC, Jabong, Yuvraj Singh, Ankita Bardhan, Brand Launch, Sports Lifestyle, Athleisure, YouWeCan, YWC Collection

 

YWC, Jabong, Yuvi Can, Yuvraj Singh, Ankita Bardhan, Brand Launch, Sports Lifestyle, Athleisure, You We Can, YWC Collection

 

 

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xx

Ankita ❤

16 Replies to
YWC Launched On Jabong & Launch Party With Yuvraj Singh

  1. I wish I could meet him!

  2. What an amazing brand and cause. I love the back story behind the brand and thank you for introducing this name to me. Such fabulous pieces and what a great show. xoxo, Christine
    http://dailykongfidence.com/

  3. What a cool event! Great post hunny xx

    http://www.thatnewdress.com

  4. It must have been an amazing event!
    Beautiful post 🙂
    Kisses
    Agnese & Elisa
    http://desiresinstyle.com/

  5. This is amazing 🙂
    Great experience you had 😀 😀

  6. Looks like a great event

    Gemma x
    http://www.jacquardflower.uk

  7. Looks so nice!!!
    Have a lovely week
    xx
    Mónica Sors
    MES VOYAGES À PARIS
    NEW POST: RUFFLE SLEEVES SWEATSHIRT AND DIOR

  8. So cool, lady!
    -Ashley
    Le Stylo Rouge

  9. Looks like a cool show and the product range sounds great.
    http://www.busyandfab.com

  10. Looks like it was a pretty fun event! Hope you enjoyed your time there. 🙂
    BLOG | YOUTUBE | INSTAGRAM

  11. Wow, such an amazing opportunity! Looks like you had lots of fun at this launch party. Also, liking the sound of this company 🙂 x
    -Leta | The Nerdy Me

  12. Wow super nice! I didn’t know him 🙂
    With love,
    Dasynka
    http://dasynka.com

  13. It sounds like such a fun event to attend! You girls look so lovely in the pics. Love all the fashion
    Dora
    http://www.adropofindigo.com/

  14. Sounds like a great event; trust you had a great time!
    Funmi xx
    http://www.funmialabi.co.uk/gongzhu

  15. Such a great post! I am so obsessed with it!!!
    Hadasah Love || http://www.styletolove.com

  16. Ahhh! Such a great post, thanks for sharing it! xoxo
    April of: https://beybiapril.wordpress.com/
    IG:@Aprilnunezzz

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